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Signal Toothpaste & Toothbrush

Signal was developed by Unilever's oral health care experts, bringing families around the world a range of scientifically advanced toothpaste and toothbrushes to keep tooth decay at bay. The brand was launched in Europe in 1961 and since then Signal has been at the forefront of oral care break-throughs. Signal launched fluoride toothpaste in 1977, anti-tartar formula in 1986 and antibacterial line way back in 1999.

Today about four billion people around the world use Signal products, and the fact that it has broken the E1b ($2.5b) mark is testament to the dedication, innovation and expertise of Unilever Oral Care teams around the world.

But it's not just innovation which has helped drive the success of the brand. Signal, has a very clear social purpose at the heart of its vision. With the FDI - the World Dental Federation - Unilever have created the Brush Day and Night campaign, which reaches 38 countries across the globe and provides funding for oral health promotion projects, making a difference to the lives of more than 50 million people around the world.

The following variants of Signal toothpatses and toothbrushes are now available in Fiji:
Tooth paste:
  • Cavity Fighter 50ml & 100ml
  • Cavity Fighter Herbal 50ml & 100ml
  • Complete 8 Gold 100ml 
  • Complete 8 White 100ml


  • Fighter 42mm & 34mm
  • Triple Clean 42mm & 34mm
  • Gum Care 42mm & 34mm
  • X-TRA Clean 42mm & 34mm


    New Signal Toothpaste and Toothbrush is available in all major supermarkets around the country.


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